“Ready for Anything”

Shot on location in Salt Lake City, Utah, Berkeley, California, Albuquerque, New Mexico, Haddonfield, New Jersey, and Philadelphia, Pennsylvania with John X Carey and the Superprime crew. The spot was developed and executed remotely by the 72 and Comcast Teams. Shot mid-2020, Superprime and John X Carey were all remote, working with DPs and LPs on the ground in each location, the team worked with talent and the production team via zoom. All talent featured are real Comcast Internet Essentials customers and students.

With the power of the internet, nothing is stopping these students from learning, creating, and changing the world from their bedrooms. #InternetEssentials from Comcast has connected 8 million people from low-income homes to low-cost, high-speed internet so they can be #ReadyForAnything.