Made by Choice
A true labor of love: this project came together after a year of fundraising and calling in favors all in the name of reaching anti-choice audiences and hoping reframing the idea around access to abortion. Partnering with Wisp, the largest sexual and reproductive telehealth company in the US; the Abortion Freedom Fund, which helps finance telehealth abortions nationwide; Plan C, an evidence-based information campaign for abortion pill access; Stix, the vaginal and reproductive health brand; Mayday, an education campaign on how to access abortion pills in states without clinics; and period product brand, August.
The below film was edited by Sophie Solomon at Final Cut and finished and mixed by Significant Others and Machine respectively. We also worked closely with Mayda Creative Company to put together a website: madebychoice.org that was linked for those that wanted to learn more after seeing the video on youtube.
